We feel that once you have purchased the fishing pole, $10 to $25 ; a Life Jacket, $15 - $35 ; hooks, sinkers, line, small tackle box, hook extractor / needle nose pliers; $20 - $30 ; Live or Artificial Bait: Free to $5 to $10 per fishing trip or Less... $100 or less and a Lifetime of Fishing to Enjoy with your Kids... Priceless..."Lets Go Fishing and Smile along with our Kids..."